"PAX Studio was instrumental in the design and publication of the industry
leading 'Cheese Report' series and the ground-breaking 'Dairy Report 2007'.
The challenge was to distil leading edge consumer insight in format that would both engage and motivate our key retail customers. PAX Studio delivered a graphic approach that gave instant stand-out and transcribed complex consumer and category messages into a succinct, eminently readable commentary. Their network of specialised printers delivered the quality of print and service required for a publication of this status.
The customer benefit was a clear understanding of where the key category opportunities lay and the actions required to leverage those opportunities. The corporate benefit was a benchmark publication that established Dairy Crest as the Dairy category insight leaders."
The challenge was to distil leading edge consumer insight in format that would both engage and motivate our key retail customers. PAX Studio delivered a graphic approach that gave instant stand-out and transcribed complex consumer and category messages into a succinct, eminently readable commentary. Their network of specialised printers delivered the quality of print and service required for a publication of this status.
The customer benefit was a clear understanding of where the key category opportunities lay and the actions required to leverage those opportunities. The corporate benefit was a benchmark publication that established Dairy Crest as the Dairy category insight leaders."
Jonathan Ryder
Retail Brand Manager, Dairy Crest
